NO HANGOVERS! –
Feb. 21, 2025 – Sober curiosity is all about examining one’s relationship with alcohol. The term, coined by author Ruby Warrington, describes people open to challenging social norms and de-centering alcohol from their lives.
Gallup polls show that Americans are gradually taking on a more negative view of alcohol. With younger generations leading the change, these shifts aren’t expected to slow. This all might seem like a pivot in personal habits, but it’s also a signifier of greater changes to come. What we’re seeing isn’t just a phase; we’re entering the slow rise of the sober-curious movement.