Profits Before People –

Jan. 2, 2018 – Parker’s life changed when he was diagnosed with obesity-related type 2 diabetes, the disease that killed his father. In a “lightbulb moment”, he realised he could help save people’s lives by using his skills to try to help curb the junk food we eat. Parker founded a charity called Living Loud, bringing on board others from marketing and advertising. In their first year of existence, they have helped anti-obesity campaigners like the Jamie Oliver Food Foundation understand the industry and communicate their messages.
Full Story @ TheGuardian.com