December, 19, 2019 – Dr Plummer, a world-renowned specialist in infectious diseases, said he’d ‘be dead’ if it wasn’t for the pioneering treatment. He signed up for the trial last year at Sunnybrook Health Sciences Centre in Toronto when therapy and Alcoholics Anonymous meetings failed to curb his addiction … he electrodes are connected to a device, similar to a pacemaker, in the right side of Dr Plummer’s chest.
The device, which costs between $15,000 and $20,000, sends electrical impulses into the nucleus accumbens, an area of the brain linked to addiction and our reward circuit. This is said to regulate the faulty activity in the brain region which makes addicts crave alcohol. Medics drilled holes into his head and implanted two electrodes into his brain while he was still awake during surgery.
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