March 10, 2023 – Claire, whose name has been changed to protect her privacy, has never known a life that doesn’t include a camera being pointed in her direction. The first time she went viral, she was a toddler. When the family’s channel started to rake in the views, Claire says both her parents left their jobs because the revenue from the YouTube channel was enough to support the family and to land them a nicer house and new car. “That’s not fair that I have to support everyone,” she said. “I try not to be resentful but I kind of [am].” Once, she told her dad she didn’t want to do YouTube videos anymore and he told her they would have to move out of their house and her parents would have to go back to work, leaving no money for “nice things.”
When the family is together, the YouTube channel is what they talk about. Claire says her father has told her he may be her father, but he’s also her boss. “It’s a lot of pressure,” she said. When Claire turns 18 and can move out on her own, she’s considering going no-contactwith her parents. Once she doesn’t live with them anymore, she plans to speak out publicly about being the star of a YouTube channel. She’ll even use her real name. Claire wants people to know how her childhood was overshadowed by social media stardom that she didn’t choose. And she wants her parents to know: “nothing they do now is going to take back the years of work I had to put in.”
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