May 25, 2023 – Known as “Sanqiange” on Douyin, the man from Jiangsu province in eastern China died after a live-streaming contest that began at 1am on May 16. He was found dead later that afternoon, seated at a desk at a friend’s home, Shangyou News reported.
The video of the man taking part in the streaming event has since gone viral on Chinese social media. The clip shows a few bottles of baijiu placed in front of Sanqiange on a desk. He is seen consuming each bottle without pausing.
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A close friend of the influencer, surnamed Zhao, said more than 100 people signed into the contest’s online chat room at the time, but no one raised any concerns.
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