Truer Words… –
November 18, 2019- Pearce said the advertisements — which are placed on television, billboards and posters — feel like domestic policy more than an actual effort to reach the people who need the resources.
“This is not about trying to find people in the tough parts of town that are hiding from society and using meth,” he said. “This is about telling everyone in the state: ‘I know we’ve got a problem, and I’m addressing it.’ Nobody thought about the ramifications. The Twitter reactions are hysterical.”
By Monday evening, social media had a field day with the slogan and accompanying ads, which, many said, make it sound as though everyone in the state is using the drug.